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Wednesday, 04 March 2015 14:30

Casting call for those ready to Conquer the Coulee

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Reality shows are now the norm on television and many people often wonder or desire what it would be like to be on a show.


Those in southeast Alberta and southwest Saskatchewan have the opportunity to find out while also getting motivation to stay in shape.
NKI Entertainment Ltd. in Medicine Hat is holding a casting call for the production of a reality internet show which is being held in conjunction with Conquer the Coulee.
Conquer the Coulee is a family obstacle course race which is held in Medicine Hat’s Kin Coulee Park. There are two different levels of obstacle races including a 5+K with 15 obstacles and 10+K with 20 obstacles.
The hope is people will submit videos of themselves, their group, their families, or whoever is willing to have a video team follow their journey on the trek to prepare for the Conquer the Coulee event. 
Bob Donaldson, NKI president and CEO, is excited about the project which he and operators of Elevation Fitness, the organizers of Conquer the Coulee, initiated when they were looking to work on a way to market the event.
“It actually came together pretty quick. (Elevation and NKI officials) sat together to talk about it,” explains Donaldson. “We each have a passion for the event, so we’re trying to think outside the box (to promote it).”
The reality show will last eight weeks and in that time there will be support and advice provided by Elevation Fitness in regards to training, nutrition as well as guidance with participants’ “physical and mental strength.” They will also work with restaurant representatives from Earls and the Local and teach them how to order healthy in eating establishments.
There are numerous phases to the production of the show including editing and compiling the video submissions. Once teams are chosen, they will be followed to show a day in the life of the participants — both home, extra curricular activities and work. As well, participants will get interviewed in studio.
Phase 3 is the physical training, nutritionist consultation, dietician consultation and cooking lessons. The fourth and fifth phases are the competition itself and creating an atmosphere amongst the participating teams.
Donaldson welcomes those from the rural area in both southeast Alberta and southwest Sask. to apply. The only requirement is they have to visit the studio and they themselves keep video diaries a few times a week.
“A great cross section of people would be good,” says Donaldson adding it doesn’t matter one’s physical condition or age, the goal is to get diversity in fitness levels, knowledge and types of families.
“The hope is that we give them the training and (with them being taped) the motivation to say ‘I can do this.’ We give them the resources to be healthy.”
Donaldson says they have some experience in shooting video. They have done video production with the Stephanie Foley Show and have shot comedians performing in different venues, but this is the first such attempt of this kind in following people around.
NKI and Donaldson promotes, represents and is agent for numerous singers, entertainers, magicians and special guest speakers in southeast Alberta. He says he first represented radio personality Kim Johnston years ago and has been doing it ever since.  
He teaches law courses at the Academy of Learning as well as runs a company which does business consulting and mediation work.
Those looking to be part of the documentary can visit the Facebook page: From Couch to Coulee; see twitter : @couch2coulee; submit a video or a link to a video to This email address is being protected from spambots. You need JavaScript enabled to view it. or phone NKI Entertainment at: 403-866-2258.
Those who don’t want to be filmed, but do want to participate in the races can contact Elevation Fitness at: www.elevationfitnessclub.com, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it. , see twitter at: @ElevationFitMH or Facebook at: Conquer The Coulee. Proceeds of the money raised from the Conquer event will go to Big Brothers/Big Sisters of Medicine Hat.

Read 4070 times Last modified on Wednesday, 04 March 2015 14:34
Ryan Dahlman

Managing Editor